Synergistic with skin care, ancient and future-thinking technologies reinforce our color cosmetics. Our Protective Collection surpasses traditional mineral makeup with a superior level of protection and perfection and completes the BeingTRUE^® skin care regimen using the exclusive technology of Idebenone. Our proprietary BeingTRUE^® Antioxidant Complex of Vitamin E, Japanese Green and White Teas offers superior daily defense from free radicals and UV exposure doubling with powerful anti-inflammatory benefits. Our modern, long wearing color pallet in rich pigments are botanicals enriched in skin-worthy formulas for eyes, cheeks and lips. Our hand crafted Tool Collection creates the ideal lay-down of pigment making the art of makeup simplified and effortless.